Wednesday, September 30, 2009

Business Spotlight: Gotta Go Out, LLC

Gotta Go Out, LLC is one of Madison's premier pet sitting services. Principal Owner Tami Lewis provided this exclusive interview with Mad About Pets, to help better acquaint pet owners in Dane County with the history of Gotta Go Out, LLC and the services offered:

What animals does your business cater to?

Cats, Dogs, Fish, Birds (including parrots), Lizards, Horses, Chickens, Hamsters, etc. Pretty much any pet, as long as they don’t require live feedings during the visit and they are in our service area of Central, West, or South Madison; Fitchburg; Middleton; Monona; or Verona.


What made you decide to start up your business (how did your business come about?)

After working 20 plus years in corporate America and using pet sitting services to take care of my own pets, I decided to follow my passion for pets and start my own pet sitting business.

Please describe your facility or accommodations, and any special training or accolades you or your staff possess.

Gotta Go Out, LLC is bonded and insured and a member of Pet Sitters International (PSI). I (Tami Lewis) have been trained in pet first aid through the American Red Cross and am an accredited pet sitter through PSI. I am well versed in caring for pets from cats and dogs to rodents, reptiles, parrots, and horses. I have cared for geriatric pets, provided hospice services, provided puppy training, and medicated pets when needed.

How are you different from other animal boarding/sitting services in the Madison area?

I spent some time and money getting accredited by Pet Sitters International, the largest pet sitting organization in the world. I also set the business up as an LLC from the beginning and bought Liability insurance and got bonded. I currently have 100% satisfied customers and I go out of my way to keep my reputation extremely high. I have experience providing hospice care to pets ill with cancer as well as administering medications, so I offer services to human clients with their terminally ill and geriatric pets.

How can customers contact you for more information or with questions?

For general information about Gotta Go Out’s services and pricing, the website is a good resource. They can see it at http://www.ggout.com/. If they wish to ask questions or get more information, they can contact me at (608) 316-2021 or tlewis@ggout.com.

Tuesday, September 29, 2009

LinkReferral: Great traffic tool for pet bloggers and other niche writers

Whether you have a blog about your own pets, pet care, pet news, pet adoption, or anything else pet-related, you’ve probably realized that creating traffic and buzz as a niche blogger is easier said than done. This is just a quick post to lend a helping hand to fellow pet bloggers.

If you search Google for tools to help increase traffic and hits, you’ll encounter more or less a lot of scams, pay-per-click offers, and link farms. Trust me on this one—I’ve tried just about all of them! The only tool I’ve really found that stands out for bloggers like me is LinkReferral. It’s free, it’s easy, and best of all…it’s not a scam. Yay!

LinkReferral is a simple concept. You add your blog or website to their listing in whichever category fits you best (for me, that’s “Home/Life” with subcategory “Pets.”) From there, you earn better placement in the directory by completing simple tasks: review other sites, post on the forum, visit other registered sites in the directory, or add a site to your favorites listing. By doing these simple tasks, you are participating in the network and increasing your rank in the directory. Better rank=more traffic.

Besides getting more visitors to your site, LinkReferral is a great way to network with other bloggers. While visiting sites in the directory, you’ll discover lots of similar blogs or websites to enjoy and frequent. Finding similar blogs and commenting on them is a great way to network and possibly exchange site links. Plus, you’re helping your LinkReferral ranking just by visiting these other sites. No more random Googling to find similar websites!

To me, the best thing about LinkReferral is the reviews. Other users can review your blog or website on items like navigation, content, load time, etc. Honest reviews by other bloggers are not easy to come by, but with LinkReferral they come free with the territory. I’ve really enjoyed seeing what users think of my site, and ways that I can improve it.

I’ll get off my soapbox now and get back to my regular scheduled content, but I really just wanted to share how useful I’ve found LinkReferral to be and how useful I believe it can be for other pet-bloggers (and any other kind of blogger!)  Free networking, reviews, and traffic—what’s not to like? :)

Friday, September 25, 2009

Recipe: "Milk Bone" Dog Treats

Ingredients:
3/4 cup hot water
1/3 cup margarine
1/2 cup powdered milk
1 teaspoon salt
1 egg, beaten
3 cups whole wheat flour

*Variation: increase margarine to 1/2 cup and add 2 teaspoons sugar

Instructions:
In large bowl pour hot water over the margarine. Stir in powdered milk, salt, and egg. Add flour, 1/2 cup at a time. Knead for a few minutes to form stiff dough. Pat or roll to 1/2 inch thickness. Cut into bone shapes. Bake at 325 degrees for 50 minutes. Cool. They will dry out quite hard.

Makes about 1 1/4 pounds of biscuits. Costs around 30 cents per pound.

The Bucky Book: Save and be charitable at the same time!

Many Madison residents are already familiar with the Bucky Book and the savings it offers. For those not familiar, the Bucky Book is a coupon book which offers money-saving vouchers for many local businesses. Unlike other coupon books which target a broad region of the state, the Bucky Book is geared specifically towards Dane County businesses. As a result, more of the coupons are useable and buyers can save a lot more!

What some may not realize is that by purchasing a Bucky Book online, $12 of the overall $35 price tag can be donated to whatever charity the buyer chooses. When ordering online, simply designate the charity of choice and $12 will be donated directly to that charity! The Bucky Book is a great way to help local charities, all while saving hundreds of dollars on products and services at local businesses already frequented by most Madisonians.

The Bucky Book contains 2-for-1 and 50% off offers for 300+ local merchants, as well as over 50 coupons for absolutely free items and services! An added bonus to this year's edition is online access to even more coupons and offers, as well as special deals sent to buyers (with online access) on their birthday or anniversary. In addition, the book comes with a free gift of over $70 in coupons good-as-cash with 16 participating businesses.

The Bucky Book can also be used as a fundraising opportunity for schools, groups, etc.

For more info: Participating businesses, Buy Bucky Book online, More Bucky Book Info

Thursday, September 24, 2009

Strategies for coping with pet allergies


It is estimated that up to 30% of the human population is allergic to household pets. Though the only way to completely treat pet allergies is to remove the pet from the home, there are many strategies that can be employed to lessen the effects of pet allergies and avoid parting ways with the offending pet. Here are just a few of the ways to cope with pet allergies:

1. Vacuum and dust often. The more often you clean, the less pet hair you have to deal with. Though it's not the actual hair that causes allergies, the allergy-causing dander does remain on hair and skin flakes that are shed by the animal.

2. Eliminate cloth window coverings. Cloth drapes and blinds are a magnet for pet dander. Wherever possible, use plastic, vinyl or metal blinds. They can be easily dusted and will not collect as many allergens as cloth drapery.

3. Designate a "pet free" room. Allergy sufferers should have at least one room in the home that is totally "pet free." Often the bedroom is the best place to have such a room. The door should remain closed at all times, and the pet should not be allowed to enter the room at any time.

4. Purchase allergy-reducing pillow cases and bed covers. Allergy-reducing pillowcases and mattress covers do not accumulate allergens the way normal fabric covers would. The fabric is impermeable, so it aids with pet allergies and the often-accompanying dust mite allergy. Wash these covers on a weekly basis.

5. Use hardwood wherever possible. Carpet collects animal hair as fast as your pet can shed it. Even with thorough vacuuming pet hair can still remain embedded. Hardwood floors are much easier to clean and do not collect hair as carpet does. The next time the carpet needs replacing, consider hardwood as an alternative.

6. Use filters everywhere. Purchase allergy-reducing furnace filters and change them once per month. Purchase a vacuum with a HEPA filter to eliminate airborne allergens. Run a HEPA air purifier at all times to reduce airborne allergens. Wherever an allergy-reducing filter can be used, use it!

7. Bathe your pet. Though your pet may not appreciate it, bathing them once a week can wash away much of the loose hair and dead skin cells that harbors dander. If bathing is out of the question, there are also allergy-reducing wipes that can be used to wipe the pet's fur and theoretically lessen the dander.

8. Consider immunotherapy. If your pet allergy is medically diagnosed and interferes with daily life, talk to your allergist about immunotherapy (or allergy shots.) This is a process that typically takes several years to complete. A small amount of the allergen is injected into the allergy sufferer; the dosage is increased as time goes on. Eventually, the person will be immune to the allergen or at least suffer a less severe reaction.

9. Take an antihistamine daily. Many antihistamines that previously required a prescription are now availble over the counter. Claritin and Zyrtec are two of the more popular brands. They are also available in generic form as Loratadine (Claritin) or Cetirizine (Zyrtec.) If one brand does not work, try another. Taking an antihistamine daily rather than on an as-needed basis can help prevent allergy symptoms rather than just treating the symptoms as they occur.

10. Purchase a central air cleaner. Forced-air heating and cooling can essentially blow allergens out of the vents and all over your house. A central air cleaning unit (such as April Aire) can be purchased to clean the air before it is circulated. If this is not possible to purchase, an alternative is to place a breathable cover (such as cheesecloth) over the vent to trap particles.

Before making any drastic changes to your lifestyle, make an appointment with an allergist to be tested for specific allergies. Though it may seem like your pet is the culprit, you may actually be allergic to something entirely different. A visit to the allergist will allow you to pinpoint your specific allergy triggers. Your allergist can also provide you with other options for controlling pet allergies if your pet does prove to be the guilty party.

Wednesday, September 23, 2009

Pet loss resources available in Madison

As little as we want to think of it, all pet owners will one day be faced with the emotional pain of losing a pet. Fortunately, residents in Dane County do not have to face this sad time alone. From making tough medical decisions to the post-loss planning, there are many resources available to make losing a pet a little easier on all involved.

Personal and Wellness Support Services (PAWWS) at the UW-Madison Veterinary School has compiled an excellent list of resources easily accessible on their website. It includes links to cremation services, support groups, grief hotlines, and much more.

The list can be found online here.

Monday, September 21, 2009

Joint Public Hearing scheduled for September 23 in Madison for Dog Breeders Licensure Bill


A public hearing is scheduled for September 23, 2009 at 10:00 am at the State Capitol regarding AB-250/SB-208, the Smith-Kreitlow Commercial Dog Breeders Licensure Bill. Members of the public are encouraged to attend this meeting.

In short, bill AB-250 will help to eliminate puppy mills in the state of Wisconsin. It will put into place strict rules for dog breeders and shelters, and make their facilities subject to inspection by the Department of Agriculture, Trade, and Consumer Protection. It will also put laws into place regarding standards of care for animals covered by the bill.

The bill is still in committee in both the State Assembly and Senate. Attending the meeting on the 23rd will be members of committees who are reviewing the bill, as well as any members of the public who wish to attend.

What: Public Hearing on the Smith-Kreitlow Commercial Dog Breeders Licensure Bill (AB-250/SB-208)
When: Wednesday, September 23, 2009 at 10:00 am
Where: State Capitol, Room 412 East, Madison WI

For more info: The Wisconsin Puppy Mill Project, Inc.